Apr 9, 2025
Shawn Charles Haynes, of Roosevelt, New York, was named in a Financial Industry Regulatory Authority (FINRA) complaint alleging that he violated his suitability obligations, made material misstatements, and omitted material facts in connection with the sale of promissory notes issued by his firm’s, New York, New York based Westrock Advisors, Inc., parent company, Westrock Group, Inc., which defaulted on the payments it owed to retail investors. FINRA alleges that Mr. Haynes did not have a reasonable basis for recommending the promissory notes to any customer and did not take any meaningful steps to understand Westrock Group’s financial condition prior to selling the notes, such as reviewing financial statements or other financial information. Mr. Haynes allegedly recommended the notes to specific customers for whom the speculative investment was unsuitable. FINRA further alleges that Mr. Haynes made misstatements and omissions concerning material facts, including the actual financial condition of the Westrock Group, his lack of understanding of the financial condition of Westrock Group, and the safety of the promissory note investments. In addition, the complaint alleges that Mr. Haynes failed to conduct a reasonable investigation of Westrock Group to determine whether the securities being offered were suitable for recommendation to any customer. Moreover, the complaint alleges that Mr. Haynes did not have reasonable grounds to believe that his recommendations to customers were suitable on the basis of the facts the customers disclosed as to the customers’ other securities holdings and financial situation and needs. On top of all this, FINRA alleges that Mr. Haynes signed a customer account form he knew contained false information about a customer’s investment objective and risk tolerance and caused the account form to be maintained as a record by his firm.
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